The Ferrari Tailor Made programme has
unveiled one of its most beautiful creations to date in the shape of this
one-of-a-kind Roma, which takes influences from China’s rich traditions and
craftsmanship.
The 620-cv turbo-charged Prancing
Horse is the result of a collaboration between renowned female Chinese designer
Jiang Oiong’er and the Ferrari Tailor Made programme, combining Chinese
aesthetics and expertise with Italian design philosophy and Chinoiserie chic.
Clad in a matte silver named
‘Sanusilver’ and ‘Rosso Magma Glossy’ the contrasting colour scheme suits the
Roma chassis perfectly, while inside the car there are several details drawing
from Chinese culture that make the cabin a special place to be.
While the exterior features stripes
running along the body inspired by furniture from the Ming Dynasty, the
interior has Tailor Made-signature carbon fibre sills and a gold dedication
plate engraved with the Chinese characters for the number 30, inlaid with jade
to symbolise purity and gentility.
But it isn’t just the colour scheme on
the inside and outside of the car which make it special. The car also comes
with an exclusive ‘lifestyle package’ designed to heighten the experience of
driving while encapsulating much of what makes China so memorable.
Four aroma diffusers made from ebony
and crystal allow a scent for each season, while a weaved bamboo tea set is
accompanied by red and gold-spotted tea tools. There’s also an ebony cigar box,
an inkstone ashtray, a paper kite, cashmere blankets and a Chinese checkers set
manufactured from agate and leather.
The car’s conception is both a
reverent nod to the past and an exciting look to the future. It has been three
decades since the first Ferrari arrived in China, when a Beijing customer
ordered a Ferrari 348 TS in 1992.
Today’s unique Roma fully embodies the
marque relentless pursuit of innovation and excellence, whilst simultaneously
marking the beginning of a new and exciting chapter of Ferrari in China.