PROCEEDS FROM THE CAVALCADE AUCTION TO
BENEFIT THE EDUCATION OF YOUNG PEOPLE THROUGH THE SAVE THE CHILDREN “LO SPAZIO
CHE VORREI” INITIATIVE.
Ferrari has once again chosen to
support the cause of young people’s education, starting with a school. The
latest Ferrari Cavalcade auction, which was held in Rome at the end of a
journey across central Italy, raised over 1.5 million euros. The proceeds will
be donated to the Istituto Comprensivo Giuliano da Sangallo, a school in Ostia
Ponente.
“Lo spazio che vorrei” (“The Space I
Would Like”) is the name given to the first Save the Children project supported
by Ferrari, which aims to redevelop an educational and social hub of great
significance in the fight against educational poverty. The starting point of
the project is the conversion of the school building’s external space into an
area suitable for outdoor education.
An initial co-design phase will
actively involve not only students and local institutions, but also experts, teachers,
and parents in the collective process of creating a new space for teaching. The
result will be a “green classroom” that will transform a disused area into a
safe and sustainable learning environment for a community of almost 900 people,
including students, teachers, school employees and family members.
The proceeds from the Cavalcade
auction were donated in support of the project; during the auction the
Maranello-based company’s clients won memorabilia, unique pieces from the
Ferrari collection and exclusive experiences on the track, at the Maranello
Style Centre and in the brand's boutiques.
“Cavalcade is an event that represents
the dual soul of the Prancing Horse, comprising passion and tangible
commitment. For Ferrari enthusiasts it is a time to celebrate the driving
enjoyment our models provide and, at the same time, an opportunity to support
the educational projects selected by the Company. In line with the project
already launched in Taormina, we want to leverage schools to transform the life
situation of children and adolescents, offering them educational and training
opportunities,” commented Benedetto Vigna, CEO of Ferrari.
Ferrari Cavalcade is a unique event in
the automotive world, to which only Ferrari clients and collectors from all
over the world are invited. In the latest edition, which took place from 27
June to 2 July, about 120 Ferraris travelled approximately 1,300 km and paraded
through historical town centres across central Italy before finishing their
journey in the Eternal City.