A New Icon Rises: Ferrari 849 Testarossa Showcased in Bangkok

Overlooking the shimmering Chao Phraya River, the prestigious ICONSIAM venue set the scene for the regional reveal of the Ferrari 849 Testarossa. The atmosphere was electric as guests gathered on the evening of the launch, anticipating the arrival of Ferrari’s newest masterpiece.

As the spotlight came alive, the 849 Testarossa appeared in its bold Giallo Ambra finish, drawing admiration from clients and media flown in from across Southeast Asia. Its presence — powerful yet refined — marked a significant moment for the region.

The 849 Testarossa represents a forward leap in Ferrari’s philosophy of combining emotional engineering with everyday drivability. Its Plug-In Hybrid Electric architecture pairs a cutting-edge turbocharged V8 with three advanced electric motors, producing a total output of 1,050 hp. The result is staggering acceleration, with 0–100 km/h achieved in under 2.3 seconds.

Engineered with lightweight components, a race-derived suspension system, and aerodynamic innovations shaped in the wind tunnel, the 849 Testarossa is built to deliver a driving experience that is both thrilling and precise.

The Bangkok debut celebrated not only the arrival of a new Ferrari, but the continuation of a legacy — where heritage meets innovation, and performance meets pure emotion.